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If you've ever visited a UK government website to make any kind of application, you've been met with the worst example of both process and design. But the UK Government is not alone - any process is designed by people who already know how to use it, so they assume everyone knows the same. Wouldn't it be nice if someone spent time looking at both the process and the forms and made them work for people who are visiting for the first time and know nothing except the objective they hope to achieve.

Well, someone did: Turkey's eVisa scheme is a model that, every company and government process and form designer should visit and learn from.

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