| | | Effective PR

Geely

It was a car that generated lust or nausea: born as the road-going equivalent of a military vehicle, Hummer wanted to be the Jeep of the 21st Century. It was a car that, had the idea arisen today, would never have been born. And with its Tonka-toy styling, its ridiculous demand for real-estate in the middle of a busy road and a fuel consumption that only oil-rich show-offs could realistically afford, there is little doubt that it was doomed.

CoNet Section: